We envision ourselves as a community of storytellers empowering everyday heroes and "do-good" grassroots initiatives worldwide. See through a new lens™!
At PWB we believe grassroots initiatives deserve attention as they tend to demonstrate the highest success rates in creating social and/or environmental change due to their often organic, local and community-oriented nature. We strive to operate within an anti-oppresive, intersectional framework that values ethics and amplifies community-produced, grassroots narratives.
Our mission is to empower grassroots NGOs/causes/social enterprises/initiatives/everyday heroes by connecting volunteer photographers and videographers to initiatives in need via our flagship PWB Program. We carefully select 50-60 big-impact, initiatives per year that are addressing the interconnected problems we face on this planet as outlined by the UN Sustainable Development Goals.
Our hope is that by amplifying grassroots voices and building their capacity for communication, we can offer a better glimpse through the lens of possibility, reimagining the present and future in the process. Check out our Online Magazine, our Print Magazine, and our PWB TV web series to see what we're up to!
We kindly thank our sponsors & supporters for helping us make more of an impact each year.
PWB is run by dedicated staff & volunteers.
Meet our team →
Our ambassadors do an awesome job at promoting our NGO partners and PWB programs.
Meet our ambassadors →
Discover the work of our partners through the lenses of heroic our photographers.
Watch PWB TV →